Company
About Napexy, a digital marketing agency with its own software
We run search, ads, websites and lead handling for businesses that need booked appointments and sales. We also build the software that follows each lead from the first click to the sale.
An agency that builds its own tools
Most marketing reports stop at the click. The ad platform knows who clicked, the website knows who filled in the form, and the sale happens on the phone or at the front desk, where nobody writes down where the customer came from.
We built our own software to close that gap: a CRM where every lead keeps its source and its status history, booking and qualification forms that ask the right questions before the first call, a unified inbox that keeps conversations with leads in one place, and SEO and AI visibility tracking, so search work is measured with the same care as ads.
The software serves the agency work. It exists because the reports we wanted to send needed data that ordinary tools lose on the way.
Who we work with
Most of our current clients work in two fields: healthcare, especially dental clinics, and property development. Both sell something people think hard about before they commit, a treatment or an apartment. Both depend on what happens between the first message and the appointment or the site visit.
Our clients are in several markets, and we also work remotely with businesses in other sectors. The method stays the same from one market to the next. The details change: the platforms people use, the languages they search in, the rules on personal data.
We write and run campaigns in French, English and Arabic, including Arabic pages that read right to left.
What we believe
Four rules we hold ourselves to, and that you can hold us to.
The work after the click counts
A lead that waits a day for a reply is often a lead lost. Forms, follow-up and reminders matter as much as the ad that brought the visit, so we work on both.
Your accounts, your data
Ad accounts, analytics, listings and lead data are opened in your name. We work in them with the access you grant, and you keep everything if you leave.
Reports in leads and revenue
Clicks and impressions help us find problems. The report you read opens with qualified leads, booked appointments and revenue by source.
Plain language
If we cannot explain a recommendation without jargon, we do not understand it well enough yet. You get short reports, direct answers and a clear next step.
What we are judged on
Three numbers, defined with you at the start and reported every month. Our page on how we report results explains how each one is measured.
Booked appointments
Consultations, site visits or calls that are in someone’s calendar, counted from the CRM.
Qualified leads
Enquiries that meet the criteria we set with you in the plan: the right service, the right area, a real need or budget.
Revenue by source
Sales your team records against each lead, grouped by the channel and campaign that brought it in.
Frequently asked questions
Do you work with clients remotely?
Yes. We work with clients in several markets, remotely, in French, English and Arabic. Calls, documents and reports are shared online, so distance changes very little.
Is Napexy an agency or a software company?
An agency first. We build software because our work needs it: to keep the source of every lead, to answer leads quickly, and to measure visibility in search and in AI answers.
Which languages do you work in?
French, English and Arabic. Ads, pages, forms and follow-up messages are written in the language your customers use, and reports in the language your team prefers.
Who owns the ad accounts and the data?
You do. Accounts are opened in your name, or stay in your name if they already exist, and we work in them with the access you grant. If you stop working with us, the accounts, the history and the lead data stay with you.
How does working with you start?
With a first call, then an audit of your site, ads, listings and lead handling. Our approach describes each step. To begin, use the contact page or ask for a proposal.
Last updated · By the Napexy team
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